CANNES YOUNG LIONS FINALISTS
ROLE
Concepting
Art direction
Design
CREATIVE PARTNER
Sarah Mould
Concepting
Art direction
Design
CREATIVE PARTNER
Sarah Mould
DESCRIPTION
Open to creative professionals under 30 from right across the world, the Young Lions competition sets a creative challenge in five categories – Media, Digital, Film, Marketing and Design. Along with the inimitable Sarah Mould, we entered the Digital category and were proud to be one of five Australian finalists. Our brief was to launch a TikTok-first campaign that creates a movement and transcends the platform by encouraging Australian society to value and recognise Aboriginal and Torres Strait Islander Peoples’ cultures and heritage as a proud part of a shared, national identity. Check out our entry below.
Open to creative professionals under 30 from right across the world, the Young Lions competition sets a creative challenge in five categories – Media, Digital, Film, Marketing and Design. Along with the inimitable Sarah Mould, we entered the Digital category and were proud to be one of five Australian finalists. Our brief was to launch a TikTok-first campaign that creates a movement and transcends the platform by encouraging Australian society to value and recognise Aboriginal and Torres Strait Islander Peoples’ cultures and heritage as a proud part of a shared, national identity. Check out our entry below.
